Overview
TicWatch S2 is the second-generation upgrade of Mobvoi’s flagship sports smartwatch, built in direct response to feedback from our most loyal users. The key enhancements—5 ATM waterproof rating and the new Swim Mode—empower users to track laps, calories burned, and pace during swim workouts, addressing one of the most requested features.
To honor the community behind the product, we developed a campaign that visually reflects our appreciation. Through photography and video content, we spotlighted real users and showcased the watch’s new capabilities in action—emphasizing our commitment to continuous improvement through customer insight.
